Creation of Enterprises

- Provide students with the theoretical and practical knowledge about business creation.
- Provide students with the necessary tools to be able to detect business opportunities, as well as to develop plans that convert those ideas into viable projects that can be put into practice.
- Promote the entrepreneurial spirit among the student body.

1.- Importance of entrepreneurial business projects.
2.- Characteristics and skills of entrepreneurs.
3.- The Business Idea. Sources of ideas.
4.- Reasons for the failure of new business projects.
5.- Writing a business plan.
6.- Legal business forms.
7.- Sources of business finance.

Basic bibliography

- Castillo Clavero, A.M. (2018). “Dirección de empresas”. Ed. Pirámide.
- Castro Abancéns, I (2010). “Creación de empresas para emprendedores” . Ed. Pirámide
- Filion, L; Cisneros Martínez, L. y Mejía-Morelos, J (2011). Administración de PYMES. Emprender, dirigir y desarrollar empresas. Ed. Pearson
- Clark, T.; Osterwalder, A.; Pigneur, Y (2019). “Tu modelo de negocio”. Ed. Deusto
- Díaz Fernández, M.J. (2015). “Creación de empresas. Paso a paso”. Ed. Alcalá Grupo editorial.
- González Domínguez, F.J. (2012). “Creación de empresas: Guía para el desarrollo de iniciativas empresariales”. Ed. Pirámide.
- Iborra, M.; dasí, A.; Dolz, C.; Ferrer, C. (2014). “Fundamentos de dirección de empresas”. Ed . Paraninfo
- Osterwalder, A.; Pigneur, Y.; Bernarda, B.; Smith, A. (2019). “Diseñando la propuesta de valor”. Ed. Deusto.
- Osterwalder, A. ; Pigneur, Y. (2020). “Generación de modelos de negocio”. Ed. Deusto
- Ries, E. (2011). “El método Lean Startup. Cómo crear empresas de éxito utilizando innovación continua”. Ed. Deusto
- Ries, E. (2018). “El camino hacia el Lean Startup. “. Ed. Deusto.
- Ruano, L.A.; Velasco, R. (2018). Emprendimiento en el entorno digital. E. Marcombo.

Complementary bibliography

- Amaru, A.C. (2008). “Administración para emprendedores. Fundamentos para la creación y gestión de nuevos negocios. Ed. Pearson.
- Dess, G.; et al (2011). “Administración estratégica”. 5ªed. Ed. McGraw-Hill.
- Dueñas, M.; et al (2004). “Creación de empresas: teoría y práctica”. Ed McGraw-Hill.
- García Álvarez, O (2010). Dificultades propias del proceso de creación de empresas. Fundación Caixanova.
- Gómez Gras, J.M., et al (2012). “Manual de casos sobre creación de empresas en España”. Ed. McGraw- Hill.
-Jiménez Quintero, J. (2005). Dirección estratégica y viabilidad de las empresas. Aplicaciones prácticas. Ed. Pirámide.
- Jiménez Quintero, J. y Arroyo Varela, S. (2002). Dirección estratégica en la creación de empresas. Ed Pirámide.
- Nueno, P. (2009). “Emprendiendo hacia el 2020. Una renovada perspectiva global del arte de crear empresas y sus artistas”. Ed. Deusto.
- Shepherd, C.; et al (2011). “Administración de la innovación”. Ed. Pearson.
- Soler, C.; Reig, E. (2010). “Pequeñas empresas, grandes ideas”. Ed. Pearson.
- Steffan, B. (2009). “Quiero crear mi empresa”. Ed. Pearson.
- Thompson, A.; et al (2012). “Administración estratégica”. 18ª ed. Ed. Mc-GrawHill.

Basic and general
CB1 - That students have demonstrated to possess and understand knowledge in a study area that starts from the base of general secondary education, and is usually found at a level that, although supported by advanced textbooks, also includes some aspects that imply knowledge coming from the vanguard of their field of study.
CB2 - That students know how to apply their knowledge to their work or vocation in a professional manner and possess the skills that are usually demonstrated through the elaboration and defense of arguments and the resolution of problems within their area of study.
CB3 - That students have the ability to gather and interpret relevant data (usually within their area of study) to make judgments that include a reflection on relevant issues of social, scientific or ethical nature.
CB4 - That the students can transmit information, ideas, problems and solutions to a specialized and non-specialized audience.
CB5 - That the students have developed the necessary learning skills to undertake further studies with a high degree of autonomy.
CG4 - Know how to communicate information, ideas, problems and solution proposals to business issues for both a specialized and non-specialized audience, making use of both verbal and written language as well as the means and techniques for representing relationships and presenting data used in the discipline.
CG5 - Possess the general knowledge and the necessary learning skills to continue studying and to undertake specialized studies in the different areas of the company and in other related areas, with a high degree of autonomy.

Specific
A5 – Company basic theory. Organization and functional areas.
D4 - Prepare advisory reports on specific situations of companies and markets.
D11 - Communicate fluently in their environment and work as a team.

Transversal
CT1 - Analysis and synthesis.
CT2 - Organization and planning.
CT3 - Oral and written communication.
CT4 - Information management.
CT6 - Troubleshooting.
CT7 - Decision making.
CT8 - Critical reasoning.
CT9 - Autonomy in learning.
CT10 - Team work.
CT12 - Skills in interpersonal relationships.
CT16 - Sensitivity towards social and environmental problems.
CT18 - Initiative and entrepreneurial spirit.
CT19 - Creativity and innovative capacity.
CT21 - Project Management

The classroom sessions dedicated to the exhibition classes will aim to introduce students to the content of the topics that make up the program, emphasizing especially relevant aspects and the relationships between them. The interactive sessions in small groups will be based on the practical application of the theoretical contents exposed in the expository sessions. These sessions will be aimed at solving and debating cases and practical exercises to improve students' ability to recognize and define the problems that companies face, and to be able to make the most appropriate decisions, while facilitating interaction. among the students. All these activities will be complemented by the personal work that students must dedicate to each one of them, such as searching for bibliographic material, reading said material, writing conclusions, etc. This autonomous work will be guided by the teachers in the hours assigned to tutoring.

The continuous evaluation will take into account the participation in the classes, as well as all the activities developed by the students. The active participation in the analysis of the cases, debate and comment of readings, and the presentation of works will be taken into account.
The evaluation of the theoretical knowledge will be carried out through a final exam to be done on the date set by the center in the course calendar.
Attendance at both lecture classes and interactive classes is mandatory, unless the student is granted the waiver of assistance, following Instruction No. 1/2017, of the Secretary General, on the waiver of attendance to class in certain circumstances. Students who have been granted a waiver are able to do a final exam and opt to the maximum qualification

Participation in the activities developed in the classroom: analysis of cases, participation in debates, presentation of works and preparation of a business plan ... Weight in the final grade: 40%.
Final exam. Weight in the final grade: 60%.
These two parts that make up the qualification of students, will apply to the two calls (ordinary and extraordinary). Therefore, the score obtained in the continuous assessment (40%) will be maintained for the July session.

The list of competences that will be evaluated in this matter is detailed below:
- Continuous evaluation: CB1, CB2, CB3, CB4, CB5, CG4, CG5, A5, D4, D11, CT1, CT2, CT3, CT4, CT7, CT8, CT9, CT10, CT12, CT16, CT18, CT19, CT21
- Final exam: CB1, CB2, CB3, CB4, CB5, CG4, CG5, A5, D4, D11

The same evaluation system will be applied as in the first opportunity, that is, a new final content exam will be conducted, with the weighting established for the first opportunity, which will be added to the score achieved in the continuous evaluation.

In cases of fraudulent performance of exercises or tests, the provisions of the Regulations for the evaluation of student academic performance and review of grades will apply.


The continuous assessment tests and exercises and the final exam will be done in person. Weight in the final grade: Expository 60% Interactive 40%.

The subject is 4.5 credits and each credit is equivalent to 25 hours. The total work hours are distributed as follows:
- Presence 38,5 h.
- Student's personal work: 74 h.

In order to maximize learning, students should prepare the readings, practical cases and recommended texts in advance, carry out all the activities proposed by the teaching staff and regularly attend the theoretical and practical classes. In addition, it is advisable to complement the theoretical expositions of the teacher with the textbooks recommended in the bibliography of the program of the subject.
Participate in the visits proposed by the faculty and carry out the proposed group works.