ECTS credits ECTS credits: 6
ECTS Hours Rules/Memories Hours of tutorials: 3 Expository Class: 24 Interactive Classroom: 24 Total: 51
Use languages Spanish, Galician
Type: Ordinary subject Master’s Degree RD 1393/2007 - 822/2021
Center Faculty of Communication Science
Call: Second Semester
Teaching: Sin Docencia (En Extinción)
Enrolment: No Matriculable (Sólo Planes en Extinción)
The objectives of the course are:
Know the referents in the construction of the journalistic message. Know the elements of writing information. Knowledge of the determining factors of newsworthiness and of the professional procedures leading to the preparation and writing of informative texts. Analysis and understanding of the techniques and forms of expression of the information system, the journalistic message and gender variables and models.
The priority objective of the subject is, therefore, that the student acquires knowledge that allows him to understand how events and "pseudo-events" occur in society, how they become news and what steps must be taken for the construction of the messages and for them to achieve communicative efficiency. The subject will encourage the student's curiosity to know the twists and turns of the functioning of today's complex society, the need to search for those events that are of greatest interest to citizens, the evaluation criteria and the techniques for preparing messages.
IMPORTANT NOTE: Students enrolled in this subject do not have the right to teach from the 2024-2025 academic year because the subject is extinct. They only have the right to be evaluated according to the contents of the program that was taught in the 2023-2024 academic year.
Contents include:
Writing for the media. The value of current affairs as a central element of informative discourse. Study and training in technology, analysis and expression of forms in print and electronic media. Theory and technique of the treatment of the journalistic message. Elements of journalistic style. Approaches to the reality of Galician journalists and other reference journalists. The integral construction of the journalistic message and the variants by support and by expressive modality.
The contents of the course will revolve, therefore, around the study and training in technology, analysis and expression of printed and electronic forms and media. The program includes questions related to the theory and technique of the treatment of the journalistic message.
THEORETICAL CONTENT:
The Central Theoretical Contents will turn on the Basic Concepts of the Journalistic Procedure and the Questions relation with the Theory and the Technique for Writing in the Mass Media. The Descriptor of the Subject includes the next Aspects:
- The Value of the Present Time as Central Element of the Informative Discourse.
- Study and Capacitating in the Technology, in the Analysis and in the Expression of Forms in Printed and Electronic Means.
- Theory and Technique of the Journalistic Message.
- Elements of the Journalistic Style.
- Approximations to the Reality of the Galician Journalists and other Journalists of Reference.
- The Integral Construction of the Journalistic Message and the Variables of Gender and Models.
Practice Contents:
The Central Practice Contents will turn on the News Writing Techniques for the Mass Media. These Practice Contents are relation with the Theoretical Contents.
Themes of the Programme:
Unit 1: Elements of the Journalistic Culture: the Communicative System and the Cultural Industry.
1.1. How society works. Who's who. The role of the media
1.2. Galician information ecosystem. Press agencies, radio, television and new media.
1.3. The European information ecosystem. Press agencies, radio, television and new media.
1.4.Teorías speech: the media and the media as to the real builders.
Unit 2: The Journalistic Writing Today.
2.1. Journalists and activity.
2.2. Ethics and journalistic ethics.
2.3. Professional secrecy.
2.4. Binding rules: style books.
Unit 3: The News: searching a current definition.
3.1. As a born news.
3.2. News values or criteria of "newsworthiness."
3.3. Types news.
3.4. Information and publicity
Unit 4: Components of the News.
4.1. The "topoi" and the "law of diminishing interest."
4.2. Structure of the news.
4.3. The wording from the professional.
4.4. The text, context and the user.
Unit 5: The lid.
5.1. Functions and Format.
5.2. Historical origin and current projection.
5.3. Types.
5.4. Guidelines for writing a good lid.
5.5. Keys to differentiate the lid of the intro
Unit 6: The Body of the News.
6.1. The articulation of each reporting unit
6.2. The news type: start-development-contextualization or explanation or background.
6.3. Uniqueness and multiplicity in the news: the issue of subtopics.
6.4. Second model the types of news.
Unit 7: The Headlines.
7.1. Origin and functions.
7.2. Head of Certification and its elements.
7.3. Classification, styles and titration techniques.
7.4. Tips for a good degree.
Unit 8: Information Sources.
8.1. Definition and classification.
8.2. Location, use and allocation.
8.3. Collection, sorting and verification: the paradigm of the three sources.
8.4. Its role in the construction of the messages.
Unit 9: Valuation of the news.
9.1. Selection process and thematic agenda.
9.2. Professional practice and sedimentation of routines.
9.3. Organization of the writing and production of information.
9.4. Elements for a choice and current hierarchy in the informative planning of the products.
9.5. Graphic presentation of the news. The identity of the news and the image according to the media.
Topic 10: The plot between information, interpretation and opinion.
10.1. Typology of informative texts.
10.2. The treatment of materials in the news media.
10.3. The role of editorial principles.
10.4. Journalists and their role in social networks.
10.5. The role of the journalist in today's society.
Topic 11: The influence of current technologies in the construction of messages.
11.1. Characteristics of current tools and application in the media industry.
11.2. The social impact of technological innovation in newsrooms.
11.3. Cybermedia and new organizational models for newsrooms.
11.4. Current technologies and user participation in the construction of messages.
11.5 The influence of the various media on the message. The risk of manipulation.
11.6. The message adapted to the different communication supports.
Unit 12: The influence of literary techniques and styles in written journalism.
12.1. New journalism and non-fiction storytelling.
12.2. The return of subjectivity to the media.
12.3. The figure of writers means us.
12.4. Trends in the Border Territories of Journalism and Literature
II: Field practices (the program will be presented during the course, according to economic availability).
Unit 9: Valuation of the News.
PRACTICAL CONTENT:
The central practical contents will revolve around news writing for the media. The student will prepare informative pieces for all supports, for which they must have consumable materials and support products to prepare multimedia, virtual reality and database management pieces. She will work with software for multimedia products and with existing hardware in computer labs to produce text, sound, images, and video. She may need support for a set piece. The final piece will be edited and broadcast. These practical contents are related to the theoretical contents.
Basic:
-
Armentia, J.I & Caminos, J.M (2003). Fundamentos de periodismo impreso. Ariel.
Diezhandino, M.P. (2009). El quehacer periodístico ante el desafío digital. Criterio noticioso. Pearson.
Fontcuberta, M. (2011). La noticia. Pistas para percibir el mundo. Ediciones Paidós. (Nova edición revisada e ampliada).
López, X.&García Orosa, B. (2009). Construíndo a realidade. Edicións Lea.
Lyon, W. (2014). La escritura transparente. Cómo contar historias. Libros del K.O.
Núñez Ladevéze, L. -coordinador- (2015): Periodismo en la red: Géneros, estilos y normas. Editorial Universitas.
Pallás, José (2021). Redacción web. Manual de redacción "SEO". Independently published.
Complementary:
Díaz Noci, J.&Salaverría, R. (2003). Manual de Redacción Ciberperiodística. Ariel.
Diezhandino, P. -Coord.- (2012). El periodista en la encrucijada. Ariel. Colección Telefónica.
Martínez Albertos, J.L. (2002). Curso general de redacción periodística. Editorial Paraninfo.
Roitberg, G& Piccato, F. -Comps.- (2015). Periodismo disruptivo. La Crujía Ediciones.
Sampedro, V. (2014). El cuarto poder en red. Icaria
The primary objective of the subject is for students to acquire knowledge that allows them to understand how events and "pseudo-events" occur in society, how they become news and what steps must be taken to construct messages and to that they achieve communicative efficiency. The subject will encourage the student's curiosity to know the twists and turns of the functioning of today's complex society, the need to search for those events that are of greatest interest to citizens, the evaluation criteria and the techniques for preparing messages.
The subject should help the student to have skills and abilities for news writing and the construction of informative pieces from current events.
The basic and general skills are:
CB2 - That students know how to apply their knowledge to their work or vocation in a professional way and possess the skills that are usually demonstrated through the elaboration and defense of arguments and the resolution of problems within their area of study
CB3 - That students have the ability to gather and interpret relevant data (normally within their area of study) to make judgments that include a reflection on relevant issues of a social, scientific or ethical nature
CB4 - That students can transmit information, ideas, problems and solutions to both a specialized and non-specialized audience
CB5 - That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy
CG1 - Basic contextual competence of transdisciplinary order
CG2 - Contextual competence to place journalism in the field of communication
CG3 - Competence to practice the profession with professional ethics and civic commitment
The transversal competences are:
CT1 - Organization and planning capacity
CT2 - Information management capacity
CT3 - Teamwork
CT4 - Autonomous learning
CT5 – Creativity
CT6 - Initiative and entrepreneurial spirit
CT7 - Basic knowledge of the profession
The specific competencies are:
CE04 - Know the techniques for the correct writing of texts in the media
CE05 - Know the mechanisms to transmit informative messages through the audiovisual media.
CE06 - Know the models for creating information in the mass media.
CE07 - Know the techniques for creating multimedia products
CE08 - Learn the narrative techniques of photojournalism and documentary.
IMPORTANT NOTE: Students enrolled in this subject do not have the right to teach from the 2024-2025 academic year because the subject is extinct. They only have the right to be evaluated according to the contents of the program that was taught in the 2023-2024 academic year.
The teaching methodology will combine different techniques (it will include theoretical master classes, theoretical seminar classes, practical seminar classes, tutored individual and group work, case studies...), encouraging the student's involvement in their training process at all times. In addition, the student will carry out laboratory practices in newsrooms, with current computer equipment and software programs. And, if there is funding, a field practice.
Remote activities are planned through the virtual campus.
IMPORTANT NOTE: Students enrolled in this subject do not have the right to teach from the 2024-2025 academic year because the subject is extinct. They only have the right to be evaluated according to the contents of the program that was taught in the 2023-2024 academic year.
The evaluation will be continuous, so there will be constant monitoring of the knowledge that the student acquires. The content and attitude evaluation instruments will basically be:
a. Theoretical exam(s). 50%
b. Practices carried out during practical classes. 50%
For cases of fraudulent completion of exercises or tests, the provisions of the Regulations for evaluating the academic performance of students and reviewing grades will apply.
For teaching exemption:
In this subject, attendance to interactive classrooms cannot be exempted because it requires individual and/or group exercises that involve collaboration between several students, as well as the presence in the classroom of the teacher to check their evolution. In addition, it is necessary to use the specific spaces of the faculty where the laboratories are taught. The theoretical syllabus will be evaluated only with the final exam.
According to the permanence regulations in force in the USC for Undergraduate and Master students (art. 5.2), the mere attendance, as well as the participation in any of the activities carried out in the interactive classes, will be subject to evaluation and, therefore, the final grade of the student who completes them in no case will be "Not Presented".
Second opportunity
In this case it will be evaluated in the same way as in the first one. If the student has passed a part (theory or practice of the subject), the grade will be saved for the second opportunity. In case of exemption from class attendance, a personalized work plan will be established with the subject teacher.
The students will have the following scheduled training activities:
Lectures: 20 hours
Work with texts: 4 hours
Internship: 20 hours
Final exam: 2 hours
Work tutorials: 1.5 hours
Assessment activities: 1.5 hours
Individual or group autonomous study: 40 hours
Recommended reading: 12 hours
Planning, searching, recording and preparation of support material (texts, images, audio, etc.): 50 hours
Control of the Present Time in the Mass Media, Control of the Programmed Activities and Control of the Material that will be actualized in the Page of the Subject (www.novosmedios.org/periodismo) and virtual USC.
The planning of the activities and debates will be organized in the first two weeks of class.
Xose Lopez Garcia
- Department
- Communication Sciences
- Area
- Journalism
- Phone
- 881816536
- xose.lopez.garcia [at] usc.gal
- Category
- Professor: University Professor
| 05.19.2025 10:00-14:00 | Grupo de examen | Classroom 1 |
| 05.19.2025 10:00-14:00 | Grupo de examen | Classroom 2 |
| 06.23.2025 10:00-14:00 | Grupo de examen | Classroom 2 |